Hibbett Sports is a leading athletic-inspired fashion retailer with more than 1000 stores. We created an interactive timeline of the Air Jordan collection.
Discover the story behind the basketball shoes that changed an industry with the The History of Air Jordan interactive timeline.
Hibbett – The History of the Air Jordan
Hibbett Sports
See the timeline
Leveraged agile methodologies to resource sprints to ensure we were able to launch on time
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Results
To make the timeline as interactive as possible under very tight budget and less than 2 months
Client had very limited CMS back-end support to implement
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The Challenge
Content Marketing
UX/UI Design
Front-End Development
Teams:
Landing Page
12.2019 – 04.2020
Project Management
Deliverable:
Duration:
Role:
Each sneaker featured the original price and release date, along with a brief description of the sneaker and a "Shop Collection" feature to enable users to shop the Jordan collection.
What we did
To create an interactive landing page for Hibbett Sports that takes the user through the journey of 23 iconic Air Jordan sneakers. The interactive timeline was an effort to bring user engagements and product sales during the 2020 NBA All-Star Game.
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prototype